Unlock the power of analytics to win more online sales opportunities

As retail e-commerce sales worldwide are expected to grow by 56 percent over the next years, reaching about 8.1 trillion dollars by 2026, retailers cannot ignore the enormous potential of an online presence. But getting into each customer’s shoes to map their journey, understand their needs, and fulfill their demands can be quite challenging. Arm… Continue reading Unlock the power of analytics to win more online sales opportunities

Planning a sustainable future with Increff Merchandising Solution

Apparel companies, be they haute couture or mass-production chains, are at all times burdened with an inventory glut. This glut eventually results in deadstock that generates 53 million tonnes of litter for landfills each year in addition to the environmental consequences of the production of the garment itself. Approximately 30% of the clothing produced each… Continue reading Planning a sustainable future with Increff Merchandising Solution

Dive into your sales data and interpret the right story

Retail is one of the most data-driven industries, from sales data to inventory details – every data point offers an opportunity to make your retail business more efficient and successful. The right data at the right time can help you understand customer behavior, estimate demand requirements, build forecasts, and make informed decisions. Here’s how the… Continue reading Dive into your sales data and interpret the right story

Are your Business Decisions Hurting your Bottomline? It’s Time to Rethink.

Offering excessive discounts during the sales season can be quite tempting to clear ageing inventory, however, discounts not only slash profit margins significantly but, if done without the right strategy, can impact your brand image. Once customers get used to low price points, they can become reluctant to buy at full price and end up… Continue reading Are your Business Decisions Hurting your Bottomline? It’s Time to Rethink.

Optimize inventory distribution this holiday season with Increff MS Pro

As an established brand/retailer with a healthy spread of brick-and-mortar stores, in-season planning involves optimal inventory distribution to all points of sales. In-season planning can be categorized into, new season allocation, at the launch of the season, and mid-season replenishments and replacements. Planning involves budget allocation, trend analysis, past sales analysis, etc, which gets half… Continue reading Optimize inventory distribution this holiday season with Increff MS Pro

Recover from post-pandemic data & sales loss with smart merchandising

The Economist, in 2017, referred to data as “new oil”, the one ingredient every business needs to drive the world ahead. Covid, classified as a “black swan” event, shook the entire social and economic status quo, and further emphasized the importance of intelligent data analysis and smart decision-making. Brands and retailers had to take a… Continue reading Recover from post-pandemic data & sales loss with smart merchandising

5 sure shot techniques to reduce costs in the retail supply chain

Creating a highly competitive retail supply chain depends on how well you’re able to control/reduce your costs. Incurring unnecessary costs can mean that your processes aren’t efficient enough, your funds are blocked in too many fixed assets, or your supply chain isn’t performing at an optimum level. These factors could pile up costs, impact margins,… Continue reading 5 sure shot techniques to reduce costs in the retail supply chain

7 Biggest supply chain mistakes & how to solve them

You could be one of the most seasoned merchandisers and yet you could fall for some common supply chain mistakes. Often these result in inflated costs, poor workforce management, sub-optimal processes, delays in fulfillment, and lots of confusion and errors. It is necessary that these mistakes are brought under the scanner and fixed before they… Continue reading 7 Biggest supply chain mistakes & how to solve them

10 Unrealized Benefits of Serialization

Itemized serialization pays rich dividends to your business by optimizing processes, making inventory 100% traceable, minimizing human errors, and increasing transparency throughout the supply chain. Here are 10 unrealized benefits of serialization for the brands: 1. Inventory accuracy and traceability Serialization detects and prevents duplicate scanning of items thus ensuring 100% accuracy. Since all the… Continue reading 10 Unrealized Benefits of Serialization

4 Myths on Store Sales Maximization

As the marketplace becomes increasingly competitive by the day, store managers are dealing with a tremendous amount of pressure to maximize sales, meet targets and boost profitability. In the last couple of years, the conditions created mainly by the pandemic have only added to that pressure and compelled brands to explore new options and innovative… Continue reading 4 Myths on Store Sales Maximization