Delve into the transformation journey of one of India’s foremost footwear giants. With a sprawling network of 150 distributors, 400 exclusive showrooms, and over 6,000 multi-brand outlets, this eminent brand faced critical business hurdles such as:
- Excessive inventory levels
- Inefficient inter-store transfers
- Achieving the right product mix
- Irregular replenishments
- Struggles with style performance
- Dependence on a flat discounting approach
In search of a solution, the brand turned to Increff’s Merchandising Software. Seamlessly integrating Increff’s strategic offerings across key business dimensions like planning, product allocation, replenishment, and discounting, the brand witnessed a remarkable results:
- 26% increase in average daily sales quality through Inter Store Transfers
- 8% reduction in inventory with true ROS data and replenishment strategies
- Enhanced core article styles’ health by 30%
- 10.46% sales increase alongside a 1% boost in profit margins with right discount recommendations
And many more.
