Sales are the lifeblood of a business. However, with the ever-increasing competition and changing consumer behavior, it can be challenging to drive increasing numbers and revenue. The rise of fast fashion and the boom of the e-commerce industry has also made it more difficult for clothing brands to stand out and attract customers. A survey… Continue reading 6 smart strategies for fashion brands to increase sales
Have you ever wondered about the environmental impacts of building your wardrobe? Yes, apart from your daily commutes and lifestyle choices, how your beloved fashion pieces reach your wardrobe also impacts your overall carbon footprint. The fashion and retail industry is one of the largest consumers of natural resources like water, fossil fuels, fertilizers, etc.… Continue reading Technology at The Heart of Fashion Retail – Embracing Sustainability
India is the second largest footwear manufacturer, accounting for about 13% of footwear production globally. Due to its high population, 90% of the manufactured footwear caters to the domestic demand itself. Traditionally India has had brands like Bata and Liberty offering a wide variety of footwear to fulfill the needs of Indian consumers. As global… Continue reading Maximize Footwear Sale; Plan, Allocate, & Replenish Accurately
One of the fastest-growing retail categories in the last few years is Children and Baby Apparel. According to Fortune Business Insights, a global market research firm, the baby apparel market is projected to reach USD 82.54 billion by 2027. Hence, it becomes critical for brands catering to this segment, or looking to expand offerings, to… Continue reading Challenges in Kidswear Merchandising – Solve with Increff Merchandising Software
What is (Inter-Store Transfer) IST? The inter-store transfer also referred to as Inter Branch Transfer, is part of the retail supply chain management where the inventory is transferred between different store locations belonging to the same retailer. It is usually carried out for a single, or few items, to meet specific customers’ needs or for… Continue reading Manage inventory transfers efficiently for your growing business
As same-day deliveries become a norm, faster order fulfillment is now directly related to retaining customers or losing them. Hence it is imperative for brands to stock the right styles in the ideal quantities, matching regional demand requirements, to ensure fulfillment within the timeframe committed to the customers. Increff Merchandising Software, Regional Utilization module is… Continue reading Implement Regional Utilization to minimize logistics expense
As retail e-commerce sales worldwide are expected to grow by 56 percent over the next years, reaching about 8.1 trillion dollars by 2026, retailers cannot ignore the enormous potential of an online presence. But getting into each customer’s shoes to map their journey, understand their needs, and fulfill their demands can be quite challenging. Arm… Continue reading Unlock the power of analytics to win more online sales opportunities
Apparel companies, be they haute couture or mass-production chains, are at all times burdened with an inventory glut. This glut eventually results in deadstock that generates 53 million tonnes of litter for landfills each year in addition to the environmental consequences of the production of the garment itself. Approximately 30% of the clothing produced each… Continue reading Planning a sustainable future with Increff Merchandising Solution
Retail is one of the most data-driven industries, from sales data to inventory details – every data point offers an opportunity to make your retail business more efficient and successful. The right data at the right time can help you understand customer behavior, estimate demand requirements, build forecasts, and make informed decisions. Here’s how the… Continue reading Dive into your sales data and interpret the right story
Offering excessive discounts during the sales season can be quite tempting to clear ageing inventory, however, discounts not only slash profit margins significantly but, if done without the right strategy, can impact your brand image. Once customers get used to low price points, they can become reluctant to buy at full price and end up… Continue reading Are your Business Decisions Hurting your Bottomline? It’s Time to Rethink.
