Privacy Policy
Welcome to INCREFF. This Privacy Policy outlines INCREFF’s approach to Data Protection and Privacy to fulfil its obligations under applicable laws and regulations. This Privacy Policy applies to your Personal Data processed by us, whether in physical or electronic mode. It explains how we collect, use, disclose, and safeguard your information when you use our marketplace platform Store Management System.
By visiting the Platform or providing your information, you expressly agree to be bound by this Privacy Policy and agree to be governed by the laws of India, including but not limited to laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.
In this Privacy Policy, the expressions ‘Personal Information’, ‘Data Subject’, ‘Controller’, ‘Processor’, and ‘Processing’ shall have the meanings given to them in the applicable privacy laws.
INFORMATION WE COLLECT
1.1 PERSONAL INFORMATION
Categories of Personal Information collected and processed by us are as follows:
1.1.1 Demographic & Identity Data
Contact details such as Name, email address, contact number, shipping address, country, date of birth, profile picture.
Open data and public records such as information about you that is openly available on the internet.
Transaction details including amount, Bank Name, Card Type, Card number.
1.1.2 Online Identifiers and Other Technical Data
Location details such as data we gather about your location, IP address, logs, or from where you connect a computer to the internet.
Technical details such as device information, location, and network carrier when you use our mobile applications.
Communications details such as metadata and other Personal Information obtained from communications done through e-mails, SMS, instant messages, and calls.
Usage data such as information about how you use our Platform, including pages viewed, etc.
1.2 USAGE DATA
1.2.1 We receive and store certain types of information whenever you interact with us. This includes:
Information when your web browser accesses our services.
Location information.
Mobile device data, including unique device identifiers.
Usage patterns and interaction data.
1.2.2 Information from Other Sources: We may receive information about you from other sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily.
1.2.3 Cookies and Other Trackers Used by Our Digital Properties: Cookies are small text files placed on your computer by websites you visit. Similarly, there are other types of trackers used. Mobile Apps also use requisite permissions and SDKs. These are used to make websites and apps work more efficiently and to provide information to the owners of the website/app.
Depending on your jurisdiction, and in accordance with applicable laws, you may be served different types of cookies such as strictly necessary cookies, performance cookies, etc. We use cookies, permissions, and other trackers on our Platform to collect and process data to provide you with a better online experience and improve our services.
Below are the categories of cookies used on our website:
A) Strictly Necessary: These cookies are required to run our website, to keep it secure if you are logged in, and to comply with applicable regulations. They help us identify you when you are logged in, manage your accounts, and keep your details safe.
B) Functional: These cookies are used to remember things like:
Your user ID on the log-on page.
Your region or country.
Your preferred language.
Accessibility options like large font or high contrast pages.
C) Performance: These cookies help us understand how you and other customers use our website. We aggregate this data to:
Improve the performance of our services.
Enhance the products we provide.
Most web browsers allow control of most cookies through the browser settings. However, please note that disabling ‘Strictly Necessary’ cookies may cause certain parts of our website to be inaccessible to you.
We also use other tracking mechanisms, including:
Pixel Tags
Log Files
Clickstream analytics
1.3 USAGE OF YOUR PERSONAL DATA
We use personal data to provide the services you request. When using your personal data for marketing purposes, we provide you with the ability to opt-out. Personal data is used for various purposes, including assisting sellers and business partners in handling and fulfilling orders, account creation and management, Platform personalization, customer support, communication about orders, products, and services, platform improvement, and optimization, as well as security and fraud prevention.
DOMESTIC AND INTERNATIONAL USERS
2.1 If You’re Browsing from Outside India
We keep things simple.
We only collect essential information.
This includes just what’s needed to make our Platform work properly for you.
2.2 If You’re Browsing from India We may use additional cookies to:
Remember your preferences.
Make our Platform faster.
Show you more relevant products.
Improve your shopping experience.
2.3 Why We Do This Everything we collect helps us:
Keep your account secure.
Remember what’s in your shopping cart.
Make our Platform work smoothly.
Show you products you might like.
Provide better customer service.
We promise to:
Only collect what we need.
Be clear about what we’re collecting.
Keep your information safe.
Give you control over your privacy choices.
USE OF CHILDREN’S INFORMATION
The use of our Platform is available only to individuals who can form a legally binding contract under the Indian Contract Act, 1872. We do not knowingly solicit or collect personal data from children under the age of 18 years. If you have shared personal data of children under the age of 18 years, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy.
DATA DELETION AND RETENTION
You have the option to delete your account by visiting your Profile and Settings on your mobile application. This action will result in the loss of all information related to your account. Upon deletion of your account, we will retain your Personal Information for no longer than required for the purpose for which it was collected or as required by applicable law. We may retain data if necessary to prevent fraud or future abuse, enable INCREFF to exercise its legal rights and/or defend against legal claims, or for other legitimate purposes. We may also retain anonymized data for analytical and research purposes.
YOUR RIGHTS
We take every reasonable step to ensure that your personal data is accurate and, where necessary, kept up to date. If any of your personal data we process is inaccurate (having regard to the purposes for which they are processed), it will either be erased or rectified. You may access, rectify, and update your personal data directly through the functionalities provided on the Platform.
You have the option to withdraw your consent at any time, subject to applicable laws.
SECURITY PRECAUTIONS
We take reasonable security precautions to protect your personal data from unauthorized access, disclosure, loss, or misuse. This includes using secure servers when you access your account information. We adopt industry-standard security measures and continually update our systems to safeguard against hacking or viruses. However, by using the Platform, you acknowledge the inherent security risks of transmitting data over the internet.
THIRD PARTY SERVICE PROVIDERS
We may share your personal information with third-party service providers who help us operate and improve our services. These may include payment processors, delivery partners, analytics providers, customer support services, and marketing partners.
LEGAL REQUIREMENTS
We may disclose your information in specific circumstances, including when required by law or regulations, when responding to valid legal requests from law enforcement agencies, courts, or government authorities, when necessary to protect our legal rights, interests, and property, or to detect, prevent, or address fraudulent activities.
CHANGES TO THE PRIVACY POLICY
We reserve the right to update this Privacy Policy periodically. If we make material changes, we will notify you via email or by posting a prominent notice on our Platform at least 30 days before the changes take effect. The updated Privacy Policy will supersede previous versions. Your continued use of the Platform after the effective date of the revised Privacy Policy constitutes acceptance of the updated terms.
10. OPT-OUT RIGHTS
You may opt-out of receiving marketing communications at any time by sending email to security@increff.com or by using the form available on Increff’s Website.
Please note that opting out of marketing communications does not stop us from sending transactional messages, such as order confirmations or service announcements.
11. CONSENT
By using the Platform and/or providing your information, you consent to the collection, storage, processing, transfer, use, and sharing of your personal information in accordance with this Privacy Policy.
12. NEED TO KNOW
INCREFF does not solicit confidential information like OTPs, CVVs, PINs, or card numbers through any means. We will never call customers with offers, discounts, or free gifts.
Be cautious of phishing attempts or fraud. INCREFF warns customers against sharing personal or sensitive payment information with unknown persons, as this may result in unauthorized use or financial loss.
INCREFF is not responsible for any loss, damage, or expenses incurred if customers share personal or payment-sensitive information with fraudsters.
13. CONTACT US
For any further queries and complaints related to privacy under applicable laws and regulations, you could reach us at:
Contact Email Address: security@increff.com
IN ACCORDANCE WITH INFORMATION TECHNOLOGY ACT 2000 AND RULES MADE THERE UNDER, THE NAME AND CONTACT DETAILS OF THE GRIEVANCE OFFICER ARE PROVIDED BELOW
GRIEVANCE/ NODAL OFFICER- CUSTOMER SERVICES
Name: ——————————————–
Email: security@increff.com
