Consumer Goods Industry Solutions

Challenges to Combat in the Consumer Goods Market

Changing demand, perishable products, complex sales cycles – what’s putting pressure on your margins?

Industry Challenges

Volatility & Perishability

Categories like packaged foods and cleaning supplies see rapid shifts in demand propelled by promotions, seasons, and trends. Expired and unsold products bring the risk of wastage and lost revenue.

SKU Variability

Consumer goods have endless variations, from flavors to sizes to regional SKUs, making forecasting and replenishment indefinitely complex tasks. If not planned properly, they can incur huge losses. Minor shifts can get magnified and cause understocking and overstocking as well.

Regulations & Trade Pressures

Rising costs of ingredients, tariffs, labeling, and import regulations add cost pressures across sourcing, manufacturing, and distribution.

Omnichannel Fragmentation

Disconnected systems across ERP, distributors, warehouses, and e-commerce marketplaces lead to blind spots, mismatches, and ultimately, missed sales.

Inaccurate Forecasting

Promotions and discount cycles account for a huge chunk of sales. Without accurate forecasting, ROI is uncertain, and planning becomes disarrayed. Regional demand variations add to the problem.

Inefficient Returns

Returns from modern trade and e-commerce are frequent, with customer demands are smooth returns handling. This creates complexities in tracking, restocking, and reallocation of fast-moving goods.

Improvement in inventory health

99.9

Inventory Delivery and Order
Fulfillment Rate

Improvement in warehouse efficiency

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Purpose-Built Solutions for the Consumer Goods Industry

Increff’s solutions streamline high-volume assortments, expiry-sensitive SKUs, and volatile demand, enabling consumer goods brands to scale profitably and sustainably.

Capabilities

Demand-led Planning and Forecasting
Smart Distribution and Allocation
Warehouse Optimization
Smart Markdown with Waste Reduction
Real-time Visibility Across Channels
Scalable, Cloud-native Deployment
Intuitive Business Intelligence

Demand-led Planning and Forecasting

Build plans that align buying and replenishment with push-driven categories. Use smart forecasting to understand the impact of promotions and optimize inventory for both speed and profit.

Smart Distribution and Allocation

Distribute inventory by expiration dates and local demands. Plan assortments based on pack sizes, flavors, SKUs, and regions to ensure availability and avoid over-/understocking.

Warehouse Optimization

Improve picking, packing, and dispatch accuracy with Increff’s WMS. Monitor batches and expiration dates with support for FIFO. Reduce waste, especially for perishable products like food and beverages.

Smart Markdown with Waste Reduction

Identify slow-moving or near-expiry SKUs early on. Trigger smart markdowns or timely promotions to clear inventory before expiration, and preserve margins while maintaining profitability.

Real-time Visibility Across Channels

Get real-time stock visibility with 100% transparency across warehouses, distribution centers, brick-and-mortar outlets, and marketplaces. Sell more with ship-from-store, BOPIS, and endless-aisle strategies using our in-store and online solutions.

Scalable, Cloud-native Deployment

Increff’s platform integrates smoothly with your ERP, OMS, or E-commerce systems, with go-live happening within weeks. You get faster ROI, even amid rapid change in demand.

Intuitive Business Intelligence

Get actionable insights on SKU performance, impact of promotions, inventory health, and sales velocity. Empower leaders to make the right decisions in a timely manner.