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Challenges to Combat in the Consumer Goods Market

Seasonality, price sensitivity, and soaring SKU diversity— what’s threatening your margins and operational flow?
Industry Challenges
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Price Sensitivity
Products in the general merchandise industry are usually facing pressures on costs and customer purchasing power from economic fluctuations. Predicting market changes becomes crucial here, especially for low-margin SKUs.
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Seasonal & Flash Demands
Categories like gifting, novelty products, and promotional items face sharp demand peaks, often during holidays. This makes inventory planning difficult and high-risk.
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High Volume & Short Lifecycle
The catalogue of high-turn SKUs is fragmented in this industry due to seasonal changes and shifting trends. This also causes low demand to linger and planning to become increasingly complex.
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Omnichannel Fragmentation
Disjointed systems across physical stores, warehouses, and digital channels increase the risks of overstocking, stockouts, and poor customer experience.
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Inaccurate Forecasting
Without accurate forecasting, ROI is uncertain, and planning becomes disarrayed. Regional demand variations add to the problem.
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Returns & Disposal Risks
Low-cost items and novelty SKUs see higher shrinkage and return rates. This hurts margins and leads to added handling costs.
10
%
Improvement in inventory health
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99.9
%
Inventory Delivery and Order
Fulfillment Rate
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20
%
Improvement in warehouse efficiency
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Purpose-Built Solutions for General Merchandise Retail

Increff ensures control, responsiveness, and full visibility, designed to solve the fast-paced, high-velocity world of general merchandise.
Capabilities
  • Demand-adaptive Assortment Planning
  • Smart Allocation and Replenishment
  • Warehouse Efficiency
  • Smart Markdown & Clearance Automation
  • Real-time Inventory Visibility
  • Returns & Reverse Logistics
  • Scalable, Cloud-native Deployment
  • Intuitive Business Intelligence

Demand-adaptive Assortment Planning

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Forecast demand changes across seasonal spikes and promotions, balancing assortment depth and width with the consumer's asks. Prevent overstocking of soon-to-be-obsolete SKUs.
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Smart Allocation and Replenishment

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Auto-allocate trending stock to high-demand zones and redistribute slow-movers to clearance channels to ensure you maintain sales velocity and optimize shelf space.
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Warehouse Efficiency

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Get bin-level accuracy and optimized layouts with Increff’s Warehouse Management system. Increase turnover and reduce costs even with high SKU churn.
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Smart Markdown & Clearance Automation

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Detect aging or season-specific items early on and implement markdown strategies that help you clear inventory profitably before it loses value.
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Real-time Inventory Visibility

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Unify stock-related data across offline retail, warehouse, and online channels and get 100% inventory visibility. Sync replenishment better, allocate smartly, and reduce stockouts with access to near-real-time data.
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Returns & Reverse Logistics

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Track shrink rates and manage returns processes end-to-end, with video validation and item-level tracking. Reduce losses and drive return-to-stock cycles.
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Scalable, Cloud-native Deployment

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Increff integrates smoothly with existing ERP, POS, and fulfillment systems, enabling fast deployment across regional or widespread store footprints.
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Intuitive Business Intelligence

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Access dashboards that help you get insights on SKU velocity, promotion uplift, markdown performance, and inventory health. Equip leaders to take proactive decisions with swiftly changing trends.
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General Merchandise Categories We Serve

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